Research Genesis vs BMW - Charlotte NC

View InventoryResearch Genesis vs BMW - Charlotte NC

Research Genesis vs BMW - Charlotte NC

After deciding that now is the time to upgrade to a new luxury sedan, you may be intensely debating between the Genesis vs BMW. BMW is a German manufacturer that was founded in 1916. Originally, its function was to produce aviation motors, and it did so for its first few years of its history and for 12 additional years starting in 1933. The company transitioned into the production of passenger cars and motorcycles, and it offers more than a dozen models of cars and SUVs in many countries around the world. It produces additional models under labels like Rolls-Royce and Mini. Genesis, on the other hand, was founded in 2015 for the specific purpose of producing high-quality luxury cars. Its first vehicle was the G90 sedan, and the automaker slowly and thoughtfully expanded its line over the last few years.

Research Genesis vs BMW - Charlotte NC

Brand Image

Across the entire BMW line today, you will notice extensive design similarities. Because of these similarities and because of the large number of these vehicles on the road today, these vehicles are immediately recognized by their branding. In fact, with more than 2 million vehicles sold last year, the brand has become commonplace. In contrast, Genesis is a much newer automotive brand that is the luxury division of Hyundai.

Research Genesis vs BMW - Charlotte NC

The G70 vs the 3 Series

The G70 was introduced to the South Korean automaker's lineup in 2017, making it the brand's most recent addition. This compact car was named as the top-ranked car in its class for initial quality by J.D. Power in 2019. It is priced more than $5,000 below the base MSRP for the 3 Series while offering comparable performance with the entry-level powertrain. Comparing features, the G70 has a few standard features that are optional or unavailable in the base trim of the 3 Series. These include desired equipment like adaptive cruise control, an in-dash clock, three 12-volt power outlets and others. Throughout the exterior, the G70 has contouring that is perfectly chiseled as well as a prominent hood and a sporty front fascia. The overall flow of the G70's design is forward-facing, which makes a bold statement about its performance capabilities.

Research Genesis vs BMW - Charlotte NC

The G80 vs the 5 Series

As with the comparison of the compact car models from these two automakers, the G80's base MSRP sits approximately $10,000 below the 5 Series' price. However, the G80's powertrain delivers 311 horsepower while the 5 Series' entry-level engine tops out with 248 horsepower. In the G80, standard equipment includes pedestrian detection, automatic emergency braking assistance, stop-start intelligent cruise control, lane keep assist, blind spot monitoring and a lane departure warning. These are optional items that you can add to the 5 Series. On the road, the G80 has a stunning presence that is defined by a regal profile and a sculpted hood that fades decadently into a crest-style grille.

Research Genesis vs BMW - Charlotte NC
The G90 vs the 7 Series

The base MSRP differential between the G90 and the 7 Series is approximately $15,000 in the G90's favor. The differential between top-of-the-line vehicles is $11,000 in the G90's favor. The entry-level G90 powertrain provides you with 365 horsepower, and this is compared to 320 horsepower from the 7 Series. Both of these premium sedans are available with advanced powertrains. Both of these sedans offer exceptional standard and optional equipment across the available trims. The exterior design of the G90 is regal and has a profile that is reminiscent of a sporty fastback. Its proud hood is accentuated by a robust grille and pendant-like headlights. From the front end, the 7 Series from BMW is characteristic of other models produced by this automaker. The side profile is stately with a horizontal character line that flows from front to rear. Notably, the Genesis models are all available with a standard 5-year warranty, and the alternative brand offers a 4-year standard warranty on its vehicles.

Through a detailed review of the Genesis vs BMW, you can see the stark differences between these two luxury brands. The next natural step is to view current inventory at Genesis of Charlotte. After taking a test drive of current models at our dealership near Charlotte North Carolina, you can complete an in-depth comparison.

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